Superbet and SIS Forge a Groundbreaking Partnership to Revolutionize eSports Betting in Central and Eastern Europe

Key Takeaways:

• Superbet expands its sports betting offerings by integrating SIS's Competitive Gaming, an award-winning eSports service.
• The partnership aims to captivate the rapidly growing eSports market in Central and Eastern Europe with over 150,000 live-streamed events.
• Superbet's established presence in the CEE region is set to bolster with this innovative addition, promising an enhanced betting experience.

In an exciting development for eSports and sports betting enthusiasts across Central and Eastern Europe (CEE), Superbet has announced a strategic partnership with Sports Information Services (SIS). This collaboration is set to redefine the eSports betting landscape by introducing SIS's Competitive Gaming’s H2H Global Gaming League platform to Superbet's offerings. Known for its focus on basketball and soccer matches, the platform has garnered acclaim for providing an immersive eSports experience, featuring professional players and over 150,000 short-form matches streamed live annually.

Superbet, a titan in the sports betting industry within the CEE region, is renowned for delivering a unique and immersive betting experience. The company's commitment to enhancing customer satisfaction and broadening its wagering options is evident in its decision to incorporate SIS's Competitive Gaming into its portfolio. This move not only enriches the quality and variety of content available to Superbet's customers but also underscores the company's innovative approach to sports betting.

With a formidable presence in countries such as Romania, Belgium, Poland, and Serbia, Superbet is poised to further solidify its position as a leading gaming operator through this partnership. The integration of SIS's Competitive Gaming is expected to significantly enhance Superbet's offerings, particularly in the burgeoning esports market, which continues to attract a growing audience.

SIS, on its part, remains committed to its expansion strategy, with the Competitive Gaming service enabling its gaming partners to offer continuous wagering opportunities on sporting events. The company's diverse portfolio, which includes horseracing content from around the globe and recent additions from Saudi Arabia, positions SIS as a versatile provider in the gaming and betting industry.

This partnership marks the latest in a series of operator agreements for SIS, aimed at extending the reach of its Competitive Gaming portfolio. By leveraging its recent platform partnership with Genius Sports, SIS is set to bring its revolutionary product to bettors throughout the CEE region. With Superbet's impressive footprint, the collaboration is anticipated to introduce a new era of eSports betting, offering an unparalleled experience to customers across the region.

As Superbet and SIS embark on this journey together, the future of eSports betting in Central and Eastern Europe looks brighter than ever. Bettors can look forward to a diverse range of betting opportunities, enhanced by the quality and innovation that both companies are known for. This partnership not only signifies a significant milestone for Superbet and SIS but also for the sports betting industry at large, promising to elevate the betting experience to new heights.